Lianhua Supermarket Holdings Co., Ltd. (the "Lianhua Supermarket" or the "Company") commenced its business in Shanghai in 1991. Within seventeen years, it has developed into a retail chain operator with retail outlets covering the whole nation, offering a full range of products through direct operations, franchises, mergers and acquisitions. As at 31 December 2007, Lianhua Supermarket and its subsidiaries (the "Group") operated a total of 3,722 outlets (excluding those operated by the Company's associated companies) spanning in 20 provinces and municipalities across the nation.

The Group operates three main types of retail outlets, namely hypermarkets, supermarkets and convenience stores, catering for the diverse needs of consumers.