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Qingdao Beer Festival was first introduced in year 1991. Generally, the festival will take place from the second weekend of August and last for 16 days. In other word, Qingdao Beer Festival can be interpreted as a large event that is carried out with the name of beer which encourages tourism and cultural exchange both nationally and internationally. Since the establishment of Qingdao Beer Festival, the event has successfully attracted many beer companies throughout the world to take part in the event and at the same time, attracted millions of visitors worldwide. Therefore, the Beer Festival in Qingdao can be considered as the largest beer festival throughout Asia region..

Basically, there will be various types of competitions and shows that keep you stimulated throughout the festival. For example, the opening ceremony of Qingdao Beer Festival year 2010 was highlighted with various types of Chinese cultural shows like Peking Opera, cultural dances as well as modern dances. Moreover, the most attracting event of the festival would be the Martial Arts Competition that took place. The martial arts competition had attracted participants locally and internationally; while promoting the Chinese martial arts among foreigners, it also populating the concepts of Chinese martial arts among the participants. .